REGIONAL MARKETING PLAN
Item
- Title
- REGIONAL MARKETING PLAN
- Description
-
CA&Asociados helps in the process of reflection on strategy and actions for the positioning of a tourist destination. With participatory formats, they have carried out numerous strategic planning projects, an area where proximity and independence - with total neutrality in the selection of suppliers and technologies - are key to providing a good service.
They offer assistance at every stage of management: – from strategic planning, selecting priority products and markets, establishing the right positioning, to defining a technology strategy or "martech". CA&Asociados are pioneers in the publication of the first Marketing Tech Stack for a Tourism Authority in Spain.
In addition, they provide technical assistance in administrative contracting processes.
- STIT Type
- Consulting Service
- Taxonomy Classification
- Design, Management & Operations of Tourism Products: Operation
- Design, Management & Operations of Tourism Products: Maintenance/Evolution
- Marketing: Pre-Consumption
- Marketing: Consumption
- Marketing: Post-Consumption
- Tourism Fruition: Partial Digital Experience
- Creator
- CA&ASOCIADOS CONSULTORES CANTABRIA
- Creator Description
-
CA&Asociados is a strategic consultancy firm based in Santander, Spain. It offers independent advisory services on regional and local planning, tourism marketing and the application of new technologies to tourist promotion.
- Creator URL
- caasociados.es